Marketing Assistant w/ Social Media

Job Application Code: 003740 (add this to the application form)

Working Hours: Part-time position (8 hours/day, Mon-Fri, 9am-1pm AEST)

Overview

Job Description

We are looking for a dynamic Marketing Assistant (Virtual Assistant – Social Media Marketing) to support our marketing efforts across social media platforms, email marketing, and content creation. The ideal candidate will have a strong background in science, mathematics, data analytics, or economics, coupled with excellent writing and research skills, especially in a B2B context. This remote role offers the opportunity to work with a forward-thinking team and make a significant contribution to our marketing strategy.

Key Responsibilities:

Social Media Management (LinkedIn & Twitter):

Source and curate high-quality content relevant to the agricultural industry.
Write concise and engaging social media posts based on our technical reports.
Craft compelling captions and schedule posts as per the content calendar.
Design visually appealing social media graphics and thumbnails using Canva (templates provided).
Monitor competitor activity and industry trends.
Analyse social media performance and generate reports.
Schedule and manage 2 posts per week for LinkedIn and Twitter.

Content Creation:

Develop engaging content for our monthly email newsletter, summarising industry reports and data insights.
Ensure clear and concise communication through strong writing and content structuring skills.
Assist in creating basic video content using Canva or basic video editing software.

Email Marketing (Zoho CRM):

Utilise Zoho’s email marketing tools to create email templates and trackable links.
Knowledge or experience in Zoho CRM is preferred.

Additional Tasks:

- Assist with basic administrative tasks, such as updating Zoho CRM records.
- Stay up to date on industry trends and proactively share insights.
- Collaborate effectively with the Sales & Marketing team to execute marketing strategies

Skills & Qualifications:

Background: Ideally in science, mathematics, data analytics, or economics.
Experience: 2+ years in social media management and content creation.
Writing Skills: Proven ability to write clear, concise, and engaging content for various formats, including blogs, reports, articles, and newsletters.
Research Skills: Strong research ability, particularly in a B2B context, for lead generation, competitor research, and market analysis.
Tools & Platforms:
- Proficiency in Canva for graphic design (templates provided).
- Familiarity with LinkedIn and Twitter (X) for professional social media management.
- Experience with scheduling tools and social media analytics.
- Knowledge of Zoho CRM and email marketing tools (preferred).
- Knowledge and experience with video editing software (bonus).
Organisational Skills: Strong ability to manage multiple tasks and deadlines.
Communication: Excellent verbal and written communication skills.